Blog - Page 8 of 13 - Reform Political Advertising

The call for political ad reform grows louder…

7th February 2019

We started the Coalition for Reform in Political Advertising in May last year by suggesting a series of changes we felt were uncontentious, yet would have a big impact in restoring trust in political advertising. The four-point-plan we outlined was: Legislate so that all paid-for political adve…

YouGov research commissioned by the Coalition for Reform in Political Advertising & Full Fact demonstrates that UK voters would support the regulation of factual claims

6th December 2018

The research commissioned in the last few weeks indicates that the overwhelming majority of the UK would support introducing rules for factual claims used in political advertising. Only 3% of those polled disagreed with the statement “Do you think it should or should not be a legal requirement th…

It’s time to separate the real from the make believe

23rd November 2018

Today we are launching a new campaign “separate the real from the make believe” which demands legislation to stop lies in political advertising. Our three eye-catching adverts are now live across outdoor poster sites, social media and lots of p…

As the Disinformation & “Fake News” inquiry demonstrated yesterday political adverting reform is just common sense. Not only for the electorate but also the political parties.

7th November 2018

Yesterday was an important day that re-emphasised the urgent need for the Government, in its final report due early next year, to accept many of the Department for Digital, Culture, Media and Sport’s Disinformation and “Fake News” Inquiry’s recommendations. As a non-partisan coalition of th…

Does the government recognise and understand the urgency around issues that need addressing in modern UK elections?

24th October 2018

Yesterday the Government published its response to the Department for Digital, Culture, Media and Sport’s interim report on Disinformation and ‘Fake News’. The DCMS inquiry report’s recommendations, issued in July, were broad and wide-ranging. Our interest in them naturally centred on polit…

Political Advertising Code suggestions

18th September 2018

We’ve aligned to points Damian Collins made in a call for a code for political advertising in Campaign magazine on the 13thAugust relevant recent recommendations concerning political advertising. We’ve included recommendations from the Independent Commission on Referendums, the Electoral Commissio…

ISBA, the voice of UK advertisers, joins Damain Collin’s call for greater political advertising regulation

14th August 2018

Damian Collins called yesterday in an advertising trade publication for a new code in political advertising. Despite its low key launch this should be of great significance for everyone in the UK. As marketing practitioners, we feel marketers and the marketing trade press have historically shied aw…

Our advertising practitioners’ response to the DCMS report. Significant progress but we need a more holistic approach and further clarifications.

30th July 2018

The DCMS report is a substantial document and we welcome its contents. As many commentators have noted, the recommendations are far-reaching and far-ranging. When we started the Coalition for Reform in Political Advertising in May there weren’t many comprehensive solutions being put forward by in…

Release of Vote Leave adverts bolster case for reforming political advertising

27th July 2018

We believe that the Vote Leave ads released yesterday by Facebook validate a four-point plan we have been advocating since we launched it in May. The plan proposes reforming political advertising in the following ways: Legislate so that all paid-for political advertisements can be viewed by the pu…

Electoral Commission report diagnoses problems but ducks difficult solutions

26th June 2018

The Electoral Commission has published a report which provides an analysis of the problems posed by digital campaigning and a set of recommendations to remedy them. The Electoral Commission’s acknowledgment of the concern and confusion it found amongst voters whilst researching the issue of campa…

New ‘deepfake’ technology an emerging threat and another reason to regulate

4th June 2018

Benedict Pringle, co-founder of the Coalition for Reform in Political Advertising, has written for Campaign, a leading marketing trade publication, about why emerging ‘deepfake’ video technology is another reason to regulate political advertising. Deepfake is a technology that allows people to …

Leading advertiser body ISBA endorses Coalitions demands

30th May 2018

ISBA, the body which represents the leading UK advertisers, have endorsed our four point plan to reform political advertising. Phil Smith, Director General of ISBA, said: We welcome the Coalition For Reform In Political Advertising initiative which aligns with our publicly stated position that pol…

New coalition calls for changes to political advertising legislation

4th May 2018

Benedict Pringle, founder of politicaladvertising.co.uk and Alex Tait, founder of Entropy, have launched The Coalition For Reform In Political Advertising. The non-partisan coalition is calling on Parliament to implement a four-point plan to reform political advertising: Legislate so that a…