No data is provided that relates to the bar charts and their position. There is therefore no way of knowing whether these refer to opinion polls, for example, or earlier election results.
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Some of our recent media engagements are below.

Co-Founder of Reform Political Advertising Alex Tait in conversation with James O’Brien about our plans for the 2024 general election.

We ask Sadiq Khan on LBC
if he’ll sign up to our
advertising code.

Lord Puttnam discusses Reform Political Advertising’s Election Advertising Review Panel we set up in the May 2022 election period with Byline TV

December 2019 – Co-Founder of the Coalition for Reform in Political Advertising Alex Tait is interviewed on Radio 5 Live by Emma Barnett.

December 2019 – Alex Tait is interviewed by Politics Live during the 2019 UK election

November 2019 – Alex Tait is interviewed by Sky News about Twitter’s plans to stop political advertising

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October 2019 – Co-Founder of the Coalition for Reform in Political Advertising Alex Tait is interviewed by James O’Brien on LBC

September 2019 – Co-Founder of the Coalition for Reform in Political Advertising Benedict Pringle is interviewed by Channel 4 News about the Conservatives ad strategy